Pricing and Comparison

Ecommerce platform pricing looks simple on a pricing page and turns complicated on the first invoice. A plan at a flat monthly fee may add payment processing fees, app subscriptions, theme costs, transaction surcharges for using outside gateways, and the labor of building and maintaining the store.

The guides in this section explain each layer of cost so you can compare platforms on the same basis. You will find a pricing overview, a breakdown of what drives the bill up or down, a comparison of hosted, open-source and marketplace models, a close look at payment fees, and practical ways to pay less without hurting the business.

A good way to use this section is to read the pricing overview first, then run your own sales volume through the platform fee calculator in the tools area. Compare two or three shortlisted options using the same assumptions: average order value, orders per month, share of sales paid by card and the apps you truly need. Prices change often, so treat every figure here as an illustration and confirm current numbers on each provider's own pricing page before deciding.